Product Listing Ads (PLA)


Free Product Listings On Shopping Tab

Everyday people search on Google for their shopping needs. This is the time for the retailers to reach shoppers with Google’s free product listings on the shopping tab. Google has been making new announcements all year to help retailers (especially SME’s) to reach their customers, the shopping tab search results now shows free listings sections …

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Google Merchant Center

Google Merchant Center is the place where the product data of various companies is uploaded. When you upload the product information on this center, it appears on Google shopping and Google eCommerce properties. The products that appear on the left side of search results as ads are uploaded from Google Merchant Center. You can also …

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How do you create Product Listing Ads?

There are specific requirements predefined by Google to generate Product listing ads. So, the initial step is that you ensure that your products and businesses meet these criteria. Once you have got it right and you have a data feed and Google Merchant centre, the next thing to decide is the setting up of your …

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What are Product Listing Ads?

Many online businesses are using Product Listing Ads to promote their products and reach global audiences. The Product Listing Ads will require detailed information about the product. The information on this ad is substantial compared to the information on the standard text ads. The data that is displayed on the ad is fetched from the …

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